POPTEA
Brand Identity and Development
THE CHALLENGE
Poptea is a local Cambodian company that imports its own high quality teas and ingredients directly from Taiwan, the mother island of Bubble tea, to mix them with local organic Khmer fruits to create the ideal drink. Poptea asked NOVA to create brand identity and corresponding marketing materials to introduce their bubble tea cafes on the Cambodian market.
Poptea is a local Cambodian company that imports its own high quality teas and ingredients directly from Taiwan, the mother island of Bubble tea, to mix them with local organic Khmer fruits to create the ideal drink. Poptea asked NOVA to create brand identity and corresponding marketing materials to introduce their bubble tea cafes on the Cambodian market.
THE SOLUTION
NOVA created a professional looking logo that was both modern but relevant.
The tea leaf and colour represents the heritage of bubble tea namely Taiwan, but at the same time represents the fresh local produce that is used. The purple represents the young modern elements of Cambodia as well as the youth of this country.
NOVA created a professional looking logo that was both modern but relevant.
The tea leaf and colour represents the heritage of bubble tea namely Taiwan, but at the same time represents the fresh local produce that is used. The purple represents the young modern elements of Cambodia as well as the youth of this country.
WHAT WE DELIVERED
In addition, NOVA created diverse marketing materials such plastic cup, menu, grand opening banner, flyers, gift vouchers and TV slice show menu (?).
In addition, NOVA created diverse marketing materials such plastic cup, menu, grand opening banner, flyers, gift vouchers and TV slice show menu (?).